Climber+ aimed to popularize climbing in Brazil. Studio Yellow crafted an inviting communication suite to launch this venture, turning the traditionally rustic outdoor branding into an alluring, approachable concept. Our design simplified the essence of mountain activities, making the adventurous experience feel as easy and accessible as a walk in the park.
Translating Climber+'s vision into design was thrilling, making the mountains feel closer to home for everyone.
Our creative suite for Climber+ infused simplicity into adventure, beckoning Brazilians to embrace the climb.