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We proudly present

Alma

Context

Alma, a renowned physiotherapy and orthopedics clinic in Sao Paulo, faced a challenge with its 30-year-old brand. Studio Yellow's in-depth analysis revealed a misalignment in their marketing strategy, targeting an audience that undervalued their high-quality services. We undertook a comprehensive rebranding, including renovating their physical space, to realign Alma’s identity with an audience that appreciates and seeks their level of expertise and care.

Solutions

Word of Mouth

Logo Studio YellowLogo Studio Yellow

Branding

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Rebranding Alma was about connecting quality with the right audience, a rejuvenation of both brand and space.

Web

Alma

The simplicity and minimalism used for the communication drives users to easily navigate and consume content on their website.

Alma

We've removed technical elements and filtered every information so the audience can quickly understand about their services.

Alma

Alma's transformation was a holistic process, reflecting their excellence in a brand and space that resonates.

Alma

Alma's mission is to democratize a humane way of treatment. By investing in a Biomechanics Laboratory, they are able to deeply identify the root cause of problems.

Alma

As a Growth client, Studio Yellow created several collateral assets for printing, ambient customization, video production, PR and social media.

Alma

The company is now completely renovated, from top to bottom, they passed through a metamorphosis process and came out way bigger.

Alma

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